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Primer&Co.
Mixed Media, 2014-2019
Primer&Co. is the publisher of Primer Stories, a series of highly illustrated interactive articles that pushed the digital publishing medium forward in new ways.

Primer Stories is now on permanent hiatus, but our award-winning studio Primer&Co. is still active, focused on doing good work for mission-driven clients. If this sounds like you, don't hesitate to reach out.
  • Primer&Co.
  • Mixed Media, 2014-2019
Primer&Co., and its online magazine, Primer Stories, was a series of highly illustrated interactive articles that pushed the digital publishing medium forward in new ways.

Primer Stories is on permanent hiatus, but Primer&Co. still operates as a creative collective that occasionally does good work for the right mission-driven client. If this sounds like you, don't hesitate to reach out.
Client
City At War
International Committee of the Red Cross
2018 Webby Winner - Best Practices
Story
End of the Road
Jenny Odell
Story
The Line Dance
Chris Sautello
Video
You Are Here
Primer Staff
Story
You Can't Get Away With It Twice
Kio Stark
  • “Oh wow. Now this is web-native storytelling.”
  • CHRISTOPHER MIMS
    — WALL ST. JOURNAL
  • "Primer stories saves the Internet from itself one GIF at a time."
  • — KQED
  • "Storytelling taken to yet another level!"
  • — SMASHING MAGAZINE
  • "The team at Primer&Co. does amazing work."
  • AMY KAPIT
    — HUMAN RIGHTS WATCH
  • "Working with the Primer team was a total pleasure."
  • ARIEL RUBIN
    — INTERNATIONAL COMMITTEE OF THE RED CROSS
  • "Primer Stories has created dialogue with our supporters, elected officials, and the press."
  • SANDRA MEOLA
    — NY/NJ BAYKEEPER
Story
The Million Mile Screwdriver
Shannon Stirone
Story
Eating Blancmange in the Desert
Tom Nealon
Story
The Line, the Circle, and the Helix
Ian Bogost
Story
Changing Minds
Mark Kingwell
Client
Education Under Attack Report
Global Coaltion to Protect Education from Attack
WEBBY HONOREE
2016
WEBBY FINALIST
2017
WEBBY FINALIST
2018
WEBBY WINNER
BEST PRACTICES
2018
Client
One Hundred Thousand Invaders
NY/NJ Baykeeper
Story
The Inventive Solipism of Mondegreens
Laura Goode
Story
Our Mortal Drugs
David Mogolov
Story
Crepsecule with Socrates
Matthew Glaser
Story
How to Build A Brain
Denise Shekerjian
CLIENTS
Story
Spacesuits & Spaceship Earth
Nicholas De Monchaux
Story
Taxonomy of the Scare
Primer Staff
Story
No Impact
Julie Lewandowski
Story
Dragon of the Alps
Anindita Basu Sempere
Client
Bloombury Press
Unbored, Unbored Games, and Related
ABOUT
FULL ARCHIVE
THE PRIMER TEAM
  • Joe Alterio
    ‍Partner

    @joealterio
  • Tim Lillis
    ‍Partner

    @narwhal_tim
  • Michiko Swiggs
    ‍Development Lead

    @michiko_swiggs
  • Patrice Embry
    ‍Project Lead

    @pembry
COMPLEX IDEAS, BEAUTIFULLY EXPLAINED.